“To connect, develop, and empower young professionals and entrepreneurs through community, economic, and leadership opportunities.”
For the debut of HYPE’s first-ever branded campaign video, we designed the video’s production to showcase the diverse and inclusive community within the organization. By highlighting the daily journey of entrepreneurship, we sought to connect millennial entrepreneurs to the spirit of what HYPE is: HUSTLE. The inspiration for the video’s strategy was inspired by the campaign slogan:
“I AM HYPE.”
Males + Females
Our external advisory board, this year consisting of 24 experts from 20 leading global research organizations, plays a crucial role in assisting us in vetting solutions to ensure that our evaluation criteria are upheld. By using a self-contained water heat pump, Energy takes unused thermal energy from existing air-conditioning systems and transfers it to the boilers’ circuit. This new and efficient thermal energy can then be used in showers, pools, and kitchens.
The Creative Concept.
Our theme is the most advanced and user-friendly theme you will find on the market, we have documentation and video to help set your site really easily, pre-installed demos you can import in one click and everything from the theme options to page content can be edited from the front-end.
Director Felipe García-Peña steps in to prep the focus for the perfect shot.
“We worked with It. to develop our first ever brand campaign that needed to embody our organization’s true essence and empowerment of our community. The team worked diligently in working with more than 8 individuals and our org’s marketing team to execute the incredible final product that showcased our true identity. We continue to receive praise of how impactful, detailed and innovative our brand message is. They were easy to work with, flexible and definitely most knowledgeable on production! If you’re second guessing, look no more – this team is up to BIG things! Thank you!! 🍑HYPE”